1 day
The workshop
The fast version, for engineers who already know how to build and want the strategy part. No foundational walkthroughs, we go straight at your product.
From $2,500Up to 12 people
For companies and conferences
Engineers Who Know What Their PMs Know
Some companies are betting that if you give AI to your product managers, you need fewer engineers. I think engineers who know what their PMs know are going to be the hardest ones to replace. So I teach your team what their PMs know: finding the real problem, talking to users, deciding what goes in version one, and launching it.
Same course, your timeline
Pick the Shape That Fits Your Team's Calendar
How big is your team?
2 weeks
The short course
The whole framework at a faster pace, with your team working on one of your real products between sessions.
From $10,000Up to 15 peoplea session every day
6 weeks
The full course
The same 9 classes as the public cohort, run privately for your people, with time to do the work between classes.
From $15,000Up to 15 people2 sessions a week
What the price covers
Each price is where it starts, and that covers me teaching your team. I customise every program to what your team needs.
If you also want me to collect your team's work and report back on the outcomes, I'm more involved, and the price goes up from there.
Tell me about your team below and we can work out what fits.
Everyone who takes part gets their own spot in the Up Coast Builders network.
Who teaches your team
I'm Abbey Jackson and I teach every session myself. I have been a Staff Engineer at Rivian, a Mobile Lead at Mastercard, a Mobile Engineer at Intel, and a Product Manager. I have done both jobs, so I teach product strategy in terms engineers already use and understand.
Tell Me About Your Team
Serving a community rather than a company? The same course for nonprofits up the coast →